4 ms·
You can't force people to release an app, but you can incent them. Conduct market research to find out which missing services are the blocking factors for peopl
by kartickv 9y ago
You can't force people to release an app, but you can incent them. Conduct market research to find out which missing services are the blocking factors for people to switch. Then approach those companies and guarantee a minimum revenue from WP. If the app makes less, Microsoft will make up the difference. Lend Microsoft engineers to those companies. Or contract it out and have Microsoft pay the bill. Or let Microsoft use public APIs to build third-party apps for those services. Don't take a 30% cut of the money users pay, temporarily.
There were many things Microsoft could do, but it seems they weren't fully committed to the platform.
- sksksk 9y agoA company I used to work for was offered $100k to release a Windows Phone version of their app, but they declined (because they'd be responsible for maintenance)
- kartickv 9y agoThanks, I didn't know that.
- roryisok 9y agoThey did that. TheVerge reported them paying up to $100,000 to companies to port their apps to the store. https://www.theverge.com/2013/6/15/4433082/microsoft-paying-companies-100k-windows-phone-apps https://www.theverge.com/2013/6/15/4433082/microsoft-paying-... That was back in 2013. Foursquare was one of those - MS covered the cost of porting it to WP. They even hired an outside developer team to do it.
- kartickv 9y agoThanks, I didn't know that.