yeah, that's a whole other big debate within academia :) but if you can make your technical reports and white papers public on your website, that could really

yeah, that's a whole other big debate within academia :) but if you can make your technical reports and white papers public on your website, that could really help out people working in related areas. Edit: i agree that if you're running a company, it's probably not worth your time and effort to try to play the academic peer-reviewed publishing game; the benefits to you aren't really that great (besides a bit of PR and connections with academics) ... if you want to share technical info publicly, putting it on your website and then letting Google + Google Scholar index your PDFs is far more effective :)