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Yea, but if you made it safe, it would be too expensive for most of the target market to buy. This is the developing world. The same thing happens everywhere,
by woodandsteel 9y ago
Yea, but if you made it safe, it would be too expensive for most of the target market to buy. This is the developing world.
The same thing happens everywhere, a country goes through a period of wild-west capitalism, then, if things go well, eventually it gets rich enough to be able to afford things like safe products, worker safety laws, a social safety net, and so on. I am not aware of any country that has gone straight from non-industrialized to safe industrialization.
- cloudwalking 9y agoSeems like a bad comparison to a Tesla then, no? Nothing but click bait.
- kllrnohj 9y agoFYI the article's real title is "Why This $4,000 Renault Is as Disruptive as the Tesla Model 3"
- woodandsteel 9y agoThe article is arguing that the $4k Renault is as disruptive in India as the Tesla is in the US. That seems like a reasonable claim.
- LoSboccacc 9y agoTata Nano ($1600 equivalent) didn't disrupt a thing, why would this?
- sangnoir 9y agoIf you had read the article, you would know Renault's answer to this question.
- LoSboccacc 9y agoIf the issue is cars being status symbol being fancy but cheap won't help and won't make it desiderable nor a status symbol anymore than a dirt cheap rolex would
- sangnoir 9y agoDid you read the article?! Renault's approach was to model the cheaper car after an existing car (Kwid) that was proven/already popular on the Indian market, and then they drove down component costs. They are relying on a market proven market segment (and the Kwid's halo effect won't harm).