why would i use this instead of another service? take the top coffee shops in vancouver... why wouldn't i use a service like yelp? why would i pay attention to

why would i use this instead of another service? take the top coffee shops in vancouver... why wouldn't i use a service like yelp? why would i pay attention to someone's top ten movie list rather than a site that can take what i like in movies and make recommendations? i can't see myself ever using a site like this. from a design perspective, the site looks like something out of the late 90s. what is going on with the left side and bottom side of the recent comments?