I agree. The munchery/whole-foods combo is the ace here. They only need to figure out meals that last 7 days (chilled) with natural ingredients only, but since

I agree. The munchery/whole-foods combo is the ace here. They only need to figure out meals that last 7 days (chilled) with natural ingredients only, but since freshly(acquired by nestle) did it, it's possible. Or maybe there's some patent here, and it's really hard to achieve otherwise, and that's why nestle bought them.