The term 'You are the product' carries heavier connotation than 'just the mind'. Also in the case of Google it serves a brief span of your attention to adverti

The term 'You are the product' carries heavier connotation than 'just the mind'. Also in the case of Google it serves a brief span of your attention to advertisers. They are not engaged in selling minds, wholesale or in part. I have enabled Google Search ads on all my machines for this reason. This distinction is worth making, since in some cases, it is an algorithmic matching between buyers and sellers. This helps consumers discover products and services they need and advertisers to discover demand they may otherwise be unable to tap