Saw a lecture by Zeki (mentioned in the article) at an art college summer school last year. He showed "e to the i pi" and also a Ramanujan equation. Of course h

Saw a lecture by Zeki (mentioned in the article) at an art college summer school last year. He showed "e to the i pi" and also a Ramanujan equation. Of course his results are that people see the elegance of e to the i pi but don't see beauty in the apparent arbitrariness of the Ramanujan equation. I have to admit I don't remember what his sample was -- definitely mathematicians (but of what level?). This is an issue that was raised by art colleagues -- would you determine the ultimate aesthetic value of an artist's work by using an unqualified audience? Zeki is a bit of a buffoon with a tendency to assume that he understands other people's domains well enough to talk about them. It may not be arrogance on his part but there's a definite sense that he doesn't let complexity and nuance get in the way of a good story.