Depends on whether they believe in vertical integration or not. It also depends on there being 'existing players to manage their fleet'. Size of dealership ma

Depends on whether they believe in vertical integration or not. It also depends on there being 'existing players to manage their fleet'. Size of dealership matters too, a large dealership means that a manufacturer could take the vertical integration route that bit easier than the manufacturer that licenses some third party AI and only has a few dealers. The app to monetize the self driving cars is very easy to write compared to the 'app' required to do the self-driving. Why would this 'book your ride' front end be given away to anyone from Uber to Hertz?