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I'm of the school of thought that 'let investors come to you'. Focus on building your product to attract customers and the customers will attract investors. If
by artellectual 9y ago
I'm of the school of thought that 'let investors come to you'. Focus on building your product to attract customers and the customers will attract investors. If you do it like that, you will always be the one deciding how much money to take for how much of your company you will give away.
- thaumasiotes 9y agoTheoretically, once you have customers you could take loans instead of giving your company away...
- ig1 9y agoTypically the trade-off is how much money you want. Once you're an established company you can probably borrow around ~20% of your revenue while an equity investor will typically be putting in 3x-5x your revenue.