I think the implied point is that somehow telecom business or software design wizards are meddling with what the user sees in digital catalogues, in contrast to

I think the implied point is that somehow telecom business or software design wizards are meddling with what the user sees in digital catalogues, in contrast to the Dewey Decimal, LoC, or other supposedly more neutral topical classification. It's still a tossed-off claim, and I wouldn't even agree anyway under the best good-faith understanding of what he's trying to say.