Speaking as an ex-journalist, I think the battle has already been lost because the distribution platforms will always make more money than the content producers

Speaking as an ex-journalist, I think the battle has already been lost because the distribution platforms will always make more money than the content producers. Even when I was a journalist I rarely bought physical newspapers/magazines or had any subscriptions because I consumed things on story by story basis from different publications. I worked in local news and I think there's probably more hope for smaller, nimble outfits which combine tech and news well to survive. Depending on your geographical location, I think you can provide enough local value to sustain < 10 staff. But then that requires having access to engineers willing to work in such an operation.