I agree, though I do sympathise with any fellow smallfry operator who hasn't set that up, or feels like it's impersonal so avoids it. Reminds me of the idea th

I agree, though I do sympathise with any fellow smallfry operator who hasn't set that up, or feels like it's impersonal so avoids it. Reminds me of the idea that you'll often avoid an email for a while because you want to respond perfectly. For you, that email is critical. Meanwhile, in the absence of a response, the sender assumes the email is completely ignored and meaningless to the recipient. My unread count is generally 350-500, so I'm very guilty of that.