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No. No team member at a company should ever be a slave to another, regardless of their role and function. Teamwork and participation in a group is all about se
by wjossey 9y ago
No. No team member at a company should ever be a slave to another, regardless of their role and function.
Teamwork and participation in a group is all about service, not slavery. The developer acts in service to the marketer, who needs assistance with things like funnel tweaks, event wiring, analytics add one, and more. The digital marketer is in service to the developer, as they can add fresh users to a platform, which can provide insights and illuminate opportunities for improvement.
If we keep looking throughout an organization, all roles manifest themselves this way. Whether it be finance, support, operations, design, product, or legal. If we position our perspective from that as an adversarial one (a la slavery), the perspective does look like one where productivity is reduced drastically because we are blocked on one another. If we view it positively (a la in service of one another), and act accordingly, we find that whatever slowdowns we perceive at a micro level are made up for in major macro improvements.
So, to answer your original question, no. Marketers are not slaves to developers.
- vishnuvvn 9y agoYes, slavery could've framed better. However, I wanted to get the message across.