Followers / readers is one metric that contributes to their level of influence, see klout.com regarding this. But I was speaking of Influencer Marketing in more

Followers / readers is one metric that contributes to their level of influence, see klout.com regarding this. But I was speaking of Influencer Marketing in more general terms. see http://en.wikipedia.org/wiki/Influencer_marketing http://en.wikipedia.org/wiki/Influencer_marketing