This article seemed really incoherent to me. I didn't understand what comma is trying to do and how selling 1000 "FitBits for your car" to "car enthusiasts and

This article seemed really incoherent to me. I didn't understand what comma is trying to do and how selling 1000 "FitBits for your car" to "car enthusiasts and hackers" for $88 helps to compete with Waymo.