The two kinds could be called geo-AR and visual AR, with Pokemon Go being the odd outlier that dabbles in both. "Geo-AR" reached an early user awareness peak w

The two kinds could be called geo-AR and visual AR, with Pokemon Go being the odd outlier that dabbles in both. "Geo-AR" reached an early user awareness peak when foursquare was exciting and it is still very much alive in niches like Strava segments.