Here are the research articles about the effects of oxytocin on human social behavior: Trust: http://www.socialbehavior.unizh.ch/static/home/heinrichs/downloads

Here are the research articles about the effects of oxytocin on human social behavior: Trust: http://www.socialbehavior.unizh.ch/static/home/heinrichs/downloads/Oxytocin_Increases_Trust_in_Humans_Nature.pdf http://www.socialbehavior.unizh.ch/static/home/heinrichs/dow... Empathy/generosity: http://www.ncbi.nlm.nih.gov/pmc/articles/PMC2040517/ http://www.ncbi.nlm.nih.gov/pmc/articles/PMC2040517/ Both studies use intranasal inhalers to deliver oxytocin to the subjects. I doubt that you would be able to deliver sufficient quantities by wafting it in the air. If anything, it would have a stronger effect on the stop car dealers and pick up artists themselves, so THEY would trust YOU more :) About the wikipedia article: when I mentioned the effect of oxytocin on maternal behavior above, I didn't mean specifically on breastfeeding or lactation, but on the general care that is given by mothers to their pups (such as grooming, bringing them to their nest, etc.).