I disagree, at least partially. While it might be hard to get out over something short like a KickStarter campaign, eventually quality always matters more than

I disagree, at least partially. While it might be hard to get out over something short like a KickStarter campaign, eventually quality always matters more than hype. But it can take a while to get there. We all know cases where the lack of good marketing means a great idea runs out of runway before it has a chance to really get noticed.