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Ok, does sound like I do need get more information up about what it does. The product I'll be selling is the hosted search solution. The idea is that while you

Ok, does sound like I do need get more information up about what it does. The product I'll be selling is the hosted search solution. The idea is that while you can get an embedded site search via Google or other search providers, I'll be offering my customers more than just a way to provide search results for their viewers. The concept is that these days businesses are publishing content not only to their websites, but also to Facebook, Twitter, Youtube and other sites. My solution allows them a way to unscatter all that content, putting it one place for their viewers. Combined with the RSS feed display, it also gives them an out of the box portal with all their content in one place. It also allows people to create topic based search solutions as well. I'll create and post links to examples of those when I make them later this week. One idea I'll be publishing is a Conservation Search, where search results will be provided from The Nature Conservancy, Greenpeace and WWF, while also showing their most recent content from Twitter, Facebook and Youtube. In the future I'll be adding more providers for customers to add to their portal, as well as eventually building my own crawler and search indexer, which for a fee will allow customers to really customize what gets indexed and how search results are displayed.

pedalpete 16y ago
the unscattering of published content from multiple sources sounds like a great idea to start. I wouldn't get into the topic based searching right away as you are diluting your brand. Do one thing REALLY well to start, then move into other things. Since I suspect this is a product that would be used by businesses, rather than displaying an end-user type page where you have a search box, how about building a few examples of unscattered media. I'd suggest taking a few topics which will be in the news for a bit, such as the gulf oil spill (I wouldn't unscatter the BP stuff, but maybe the gov't action), maybe greenpeaces media, stuff like that, and show a demo of what the services can do for businesses. That's the best way to get people to get it. And if you build a demo for these publishers, maybe they'll install your widget on their page bringing you more customers. Don't talk about it if you can show it. Congrats on being a father, and best of luck with the new indeavor. Really an interesting and useful idea i think.
- jrussbowman 16y ago
  Topic based search is just another way to use the tools I'm providing. I do agree I need some better demos of what can be done with the product, and I believe that will be priority one after the UI is built.
anigbrowl 16y ago
(from your 'about' page) Your customers shouldn’t have to be a member on Twitter to get the most recent news you’re posting, or be a member on Youtube to find your videos. Use Unscatter to get those messages and media to all your customers, and get a hosted search as well. This is your value proposition. There are too many different content outlets, and it's not obvious which one will get traction for any given company or message. Setting up accounts and then trying to establish or foster fan communities on umpteen different websites is a major time suck. You obviously want to go where the eyeballs are, but since few outlets will tell you much about their demographics your identity is lost among the crowd of other brands with the same idea. two ideas (which you may already have...): One: help me deploy as well as aggregate. I make a cool 60 second video commercial I hope will go viral. I have fanbases or likely targets on YouTube, Vimeo, and Something.com: can you push my content out there for me? If the answer is yes, and if you can help me audit its popularity, then 'unscatter is my marketing department'. Two: users have the same problem - to keep up with everything I like, I have to wade through a ton of stuff that I don't, on various different sites. So I either have 20 different logins, or I am helplessly dependent on one feed reader, or social networking site, or whatever to help me aggregate and filter it. I hate signing up for new stuff because they want to update me via facebook, or email, or have me follow them on twitter or whatever...WTF? Let me decide which channels I want to use. Trivial stuff I'd like twitter updates on. Interesting stuff I'd like to see show up on my facebook wall. Important stuff should reach me via email. Critical relationships can make my phone ring. Maximize discoverability for outgoing communication. Maximize classifiability for incoming communication. Minimize brand alienation by being a discreet broker.
- jrussbowman 16y ago
  Idea one is definitely in the plans. In the future I'm going to offer validated accounts, which will basically require you to validate you own the domains you select to search (html file or dns check) and the social accounts you choose to aggregrate (oauth validation). With the social accounts validated then I can offer solutions such as you've suggested with the video, as well as compete in the area of companies like CoTweet and HootSuite. Idea two I think is currently out of the focus of what I want to do. Believe it or not I at one point had a functional Twitter and Facebook aggregator built into Unscatter.com. I actually wrote the engine in both python and javascript, python handling the initial load, then javascript handling the layout as the page progressed. I realized those there were companies doing this better (ie: Threadsy) and really I want to focus on support for businesses, not individuals. The internet search engine is what I want to provide to end user level customers, and that's primarily to spark interest in the search solution product.

pedalpete 16y ago

the unscattering of published content from multiple sources sounds like a great idea to start. I wouldn't get into the topic based searching right away as you are diluting your brand. Do one thing REALLY well to start, then move into other things. Since I suspect this is a product that would be used by businesses, rather than displaying an end-user type page where you have a search box, how about building a few examples of unscattered media. I'd suggest taking a few topics which will be in the news for a bit, such as the gulf oil spill (I wouldn't unscatter the BP stuff, but maybe the gov't action), maybe greenpeaces media, stuff like that, and show a demo of what the services can do for businesses. That's the best way to get people to get it. And if you build a demo for these publishers, maybe they'll install your widget on their page bringing you more customers. Don't talk about it if you can show it. Congrats on being a father, and best of luck with the new indeavor. Really an interesting and useful idea i think.

jrussbowman 16y ago
Topic based search is just another way to use the tools I'm providing. I do agree I need some better demos of what can be done with the product, and I believe that will be priority one after the UI is built.

anigbrowl 16y ago

(from your 'about' page) Your customers shouldn’t have to be a member on Twitter to get the most recent news you’re posting, or be a member on Youtube to find your videos. Use Unscatter to get those messages and media to all your customers, and get a hosted search as well. This is your value proposition. There are too many different content outlets, and it's not obvious which one will get traction for any given company or message. Setting up accounts and then trying to establish or foster fan communities on umpteen different websites is a major time suck. You obviously want to go where the eyeballs are, but since few outlets will tell you much about their demographics your identity is lost among the crowd of other brands with the same idea. two ideas (which you may already have...): One: help me deploy as well as aggregate. I make a cool 60 second video commercial I hope will go viral. I have fanbases or likely targets on YouTube, Vimeo, and Something.com: can you push my content out there for me? If the answer is yes, and if you can help me audit its popularity, then 'unscatter is my marketing department'. Two: users have the same problem - to keep up with everything I like, I have to wade through a ton of stuff that I don't, on various different sites. So I either have 20 different logins, or I am helplessly dependent on one feed reader, or social networking site, or whatever to help me aggregate and filter it. I hate signing up for new stuff because they want to update me via facebook, or email, or have me follow them on twitter or whatever...WTF? Let me decide which channels I want to use. Trivial stuff I'd like twitter updates on. Interesting stuff I'd like to see show up on my facebook wall. Important stuff should reach me via email. Critical relationships can make my phone ring. Maximize discoverability for outgoing communication. Maximize classifiability for incoming communication. Minimize brand alienation by being a discreet broker.

jrussbowman 16y ago
Idea one is definitely in the plans. In the future I'm going to offer validated accounts, which will basically require you to validate you own the domains you select to search (html file or dns check) and the social accounts you choose to aggregrate (oauth validation). With the social accounts validated then I can offer solutions such as you've suggested with the video, as well as compete in the area of companies like CoTweet and HootSuite. Idea two I think is currently out of the focus of what I want to do. Believe it or not I at one point had a functional Twitter and Facebook aggregator built into Unscatter.com. I actually wrote the engine in both python and javascript, python handling the initial load, then javascript handling the layout as the page progressed. I realized those there were companies doing this better (ie: Threadsy) and really I want to focus on support for businesses, not individuals. The internet search engine is what I want to provide to end user level customers, and that's primarily to spark interest in the search solution product.