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A NYC insurance startup is doing the slog of rolling out one state at a time: https://www.lemonade.com/lemonade_goes_nationwide https://www.lemonade.com/lemona

• SmellTheGlove 9y ago
  Lemonade probably should ramp up slowly until they have more experience data to look at (my opinion only of course), so it's probably not too disadvantageous. Plus, if you're going the route of getting licenses via acquisition, you need the money to make that investment. It can be cost effective to go that way, but not cheap, so if you're not trying to blow all of your cash at once and can benefit from a slow roll to 50 states, the traditional route will be fine.