This I can absolutely see. Amazon has WholeFood's staff prepare what are essentially Blue Apron boxes. Produce, meat, and the deli can pre-portion the specific

This I can absolutely see. Amazon has WholeFood's staff prepare what are essentially Blue Apron boxes. Produce, meat, and the deli can pre-portion the specific spices and ingredients for each recipe choice. And then AmazonRestaurants/AmazonNow uber competitor can same day (next hour!) deliver it to you. That's a real product strategy there. It's noon, you're texting your wife about dinner, you're both having a stressful day, you order a Amazon/WholeFoods dinner for four.