> put yourself in the shoes of the person being ripped off No such person exists. If a physical item is being rebranded, then the item must have been purchased

> put yourself in the shoes of the person being ripped off No such person exists. If a physical item is being rebranded, then the item must have been purchased from the original manufacturer. This means that they got money for it, the same as if anyone else had purchased it. If they are somehow not getting money for it, then it's either a case of theft or it's not really a rebranded item because someone else made it.