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I assume they are calling it a Brazilian social network because Orkut has done particularly well in Brazil. 50% of the site's visits come from Brazil, with the
by code_duck 16y ago
I assume they are calling it a Brazilian social network because Orkut has done particularly well in Brazil. 50% of the site's visits come from Brazil, with the remainder mostly split between the US and India. Orkut is administrated by Google Brazil since mid-2008.
- blasdel 16y agoBefore that there was a Brazilian invasion of Fotolog. Livejournal had a Russian invasion, Flickr had an early invasion of kids from the U.A.E. and was blocked there for a while, Xanga went asian, Bebo went British. You can't really predict how localized network effects will transform a globally-accessible online community.
- kingsley_20 16y agoI have a hard-to-test-theory involving the nodes with high betweenness-centrality that may explain regional popularity. The "most-connected" (eigenvector or page-rank) nodes may be much less valuable than the "more-diversely-connected" nodes (betweenness centrality being a good measure of this)) in their ability to persuade conversion.