#6 Competing with boredom is easier than competing with Facebook + Google ^ this one stood out as a particularly strong point -- there's a finite amount of tim

#6 Competing with boredom is easier than competing with Facebook + Google ^ this one stood out as a particularly strong point -- there's a finite amount of time people have to burn on apps for non-utilitarian purposes, and social networks have been pretty effective at eating that all up. To me it suggests that consumer applications no longer can afford to merely be fun or entertaining (unless they're good enough at that to compete with Facebook, Snapchat, etc for more than a week of usage). The focus really has to be on utility and solving pain-points that go beyond disrupting boredom and/or "connecting people" in what have become conventional formats.