2 ms·
Actually anything n > 0 will mean you get customers by more than just marketing by definition. n > 1 for a static n is exponential growth. Edit - though under
by IanCal 9y ago
Actually anything n > 0 will mean you get customers by more than just marketing by definition. n > 1 for a static n is exponential growth.
Edit - though under 1 you can see a limit. For example, if n = 0.5 then you would expect to grow to twice the size. In reality it's much more complicated, but on a purely mathematical basis this should be right.
- jaggederest 9y agoN is literally the percentage of your steady state customer base that comes from referral. So it's the divisor on your marketing expenditure for any given customer quantity. N > 1 never reaches a steady state, those are "viral" businesses.