I just think the dollars aren't there: (1) email itself is fading vs text and various social media and (2) 98% of the population reads 98% of their email throug

I just think the dollars aren't there: (1) email itself is fading vs text and various social media and (2) 98% of the population reads 98% of their email through the generic mail app on their phones that doesn't display Google's ads anyway.