4 ms·
Hell, how much of the money is spent on marketing, not actual R&D? It seems like there is a lot of Hollywood accounting in pharma.
by Pulcinella 9y ago
Hell, how much of the money is spent on marketing, not actual R&D? It seems like there is a lot of Hollywood accounting in pharma.
- DanBC 9y agoOnly $5 billion a year. https://www.statnews.com/2016/03/09/drug-industry-advertising/ https://www.statnews.com/2016/03/09/drug-industry-advertisin... > Ad spending soared more than 60 percent in the last four years, hitting $5.2 billion last year. > And there’s no sign it’s slowing. On the contrary: Nine prescription drugs are on pace to break $100 million worth of TV ad time this year.