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People who reserved this item know from previous experience they were most likely going to wait in line for it. They knew. I'm not saying that Apple couldn't
by phreanix 16y ago
People who reserved this item know from previous experience they were most likely going to wait in line for it.
They knew.
I'm not saying that Apple couldn't have handled this differently, but there is a value that was attached to this item by the people in line. The cost of time lost/waiting in line for hours was something factored in to the value they were expecting for their iphone.
Some of the more pragmatic and practical types scoff and write articles about how much all horrible lines are going to affect Apple's reputation (and bottom line), yet history has and will prove them wrong. Did the horrible lines for the iPhone 2G affect the sales of the 3G? The 3Gs, the iPad? It did, positively.
- pyre 16y ago> People who reserved this item know from previous > experience they were most likely going to wait in > line for it. I haven't followed previous launches, but were customers reserving their iPhones during this launches too? It seems really odd to me that as the author stated, Apple knew the number of people that had reserved their phone in advance. They can't claim that they "didn't know" how many people would turn up on launch day. They could easily have tried to design a way to better facilitate people getting their phones, or at the bare minimum tell people beforehand that they are expecting there to be long lines. > Did the horrible lines for the iPhone 2G affect > the sales of the 3G? The 3Gs, the iPad? It did, > positively. The article states that all of the press that Apple gets from this is good for them, but bad for their customers. So I don't see how you are contradicting the article here.