They're one of the most visited websites on the planet and unlike Facebook terribly mismanaged so that the amount of advertising revenue they bring in per visit

They're one of the most visited websites on the planet and unlike Facebook terribly mismanaged so that the amount of advertising revenue they bring in per visitor is a pittance. If someone were to straighten out Reddit not only would they be profitable but they'd be Facebook level profitable. And if you're having a hard time understanding why that is, look at it this way: imagine a newspaper that was read by 10% of the US population as well as a huge amount of people overseas. They'd be the most valuable property in news by far. Especially because they demographics skew heavily towards 18-35-year-old men.