And it is sometimes called baloney: http://www.dictionary.com/browse/baloney http://www.dictionary.com/browse/baloney or even polony: http://www.dictionary.c

And it is sometimes called baloney: http://www.dictionary.com/browse/baloney http://www.dictionary.com/browse/baloney or even polony: http://www.dictionary.com/browse/polony http://www.dictionary.com/browse/polony and pronounced VERY differently from "Bologna" (the city). To me calling the product just "Bologna" (as opposed to "Bologna sausage") sounds inappropriate (in the context of an article on theatlantic.com and particularly one with an intended "cultural" value), but as often happens it's probably just me.