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Yeah, I wonder how this is going to affect Blue Apron's upcoming IPO. My guess is for the worse.
by marrone12 9y ago
Yeah, I wonder how this is going to affect Blue Apron's upcoming IPO. My guess is for the worse.
- magic_beans 9y agoI really don't undertand how companies like Blue Apron and Plated ever expected to be in business very long. Do they get many repeat customers? Theoretically a subscriber would actually learn to cook over time and then Blue Apron would lose that customer... I just don't understand the long term goal.
- deegles 9y agoChurn through customers and VC capital until aquihire?
- sotojuan 9y agoThe SV way.
- omarchowdhury 9y agoTried and... true?
- NuSkooler 9y agoI know many people that know how to cook (well) that use Blue Apron. What they don't like to do is a) go to the store(s) all the time for fresh ingredients, and b) they like trying new things.
- throwaway9980 9y agoMy wife is one of those people. Loves to cook, does it at a very high level, and hates the grocery store. I was super skeptical about food delivery, but I've become a believer. We get more meals at home, with less stress and time wasted, for a small premium above shopping at the grocery store. It's a very immature market today, in another 10 years I think it will be the typical approach for most home cooks that aren't on a tight budget.