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They could measure which designs sold faster: which pastel designs, vibrant colors, dots, shapes, etc., and get a quick overview of the preferences.
by sogen 9y ago
They could measure which designs sold faster: which pastel designs, vibrant colors, dots, shapes, etc., and get a quick overview of the preferences.
- 52-6F-62 9y agoI think that's what would inform an interesting algorithm... but maybe I'm just conflating ideas. I think I'd be more smitten with a machine learning model that at first presented designs, then took as feedback sales data that informed its design progression. In the end, sure the patterns are catchy. I guess that's all people really care for in a Nutella label. :P
- sogen 9y agoYeah, for the second batch of jars take sales data and do A/B testing with a new round of designs!
- lowglow 9y agoI agree there could definitely be a graduated approach to the granularity of features that might matter, but I think it would be possible to discover emergent multi-modal signals that matter.