You are right, and you highlight an important development here: In moving into the world of targeted advertising, Apple's going to have to let go just a bit and

You are right, and you highlight an important development here: In moving into the world of targeted advertising, Apple's going to have to let go just a bit and engage in some transparency. I want to know what's being collected on me, where it's going, and what it's going to be used for. Heck, if anyone has the capability to make this kind of disclosure uncommonly clear and intuitive, it's Apple.