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The "algorithm" is called HP Mosaic and is included free in HP SmartStream Designer for HP printers. It was first used in a Coke marketing campaign in 2014 ...
by _rpd 9y ago
The "algorithm" is called HP Mosaic and is included free in HP SmartStream Designer for HP printers.
It was first used in a Coke marketing campaign in 2014 ...
http://www.coca-colacompany.com/stories/extraordinary-collection-coke-israel-creates-2-million-unique-diet-coke-bottles http://www.coca-colacompany.com/stories/extraordinary-collec...
- seanp2k2 9y agoI'm somewhat disappointed that they just used a feature in a consumer program to do this. I expected it to be some "collaboration", ala " ferrero x hp ".
- _rpd 9y agoI don't think it detracts from the creative achievement. The designer still has to know how to use the tool properly and make good choices for the patterns and colors. But yeah, the headline is silly. It's the equivalent of "Vogue hired an algorithm to touch up new photos of models."
- ranieuwe 9y agoMore about how the algorithm works here: https://www.linkedin.com/pulse/hp-mosaic-20-steven-chow https://www.linkedin.com/pulse/hp-mosaic-20-steven-chow
- mcphage 9y ago> HP Mosaic takes the vector PDF file as input (also known as a Seed file), and generates a large number of variations on the file by transforming it — scaling, transposition, and rotation — randomly. Okay, that's a little disappointing—I was hoping for some sort of image generation, rather than just cropping. But the output still looks good, so I'm not going complain too loudly.