It's all about quality of content. High-quality will get readers, whether that's in print or online. The problems newspapers face are: a) Most of them don't ha

It's all about quality of content. High-quality will get readers, whether that's in print or online. The problems newspapers face are: a) Most of them don't have much high-quality content. The majority of their content is syndicated from other sources. b) It's expensive to produce high-quality content. And expensive to disseminate it as well. It may be cheaper to do so online, but the ad revenues are lower. My startup is helping to solve both problems. We'll enable news publishers to increase the quality of their content, with fewer people.