I think Trader Joe's is mostly about having different things, not necessarily better. At least the one near me has poor selections of most basic grocery items w

I think Trader Joe's is mostly about having different things, not necessarily better. At least the one near me has poor selections of most basic grocery items with weak produce and missing the less common basic items if you want to cook yourself (corn meal for example). Instead, it has a large selection of TJ-branded frozen and semi-prepared food items that aren't available elsewhere as well as snacks. I'm rather contemptuous of the whole idea as I'm in favor of more basic food items being the standard and think Trader Joes' take up precious grocery store space in urban areas, but I can see its appeal.