Here's the video description: > Business Chat is a powerful new way for your customers to get answers to their questions, learn about and purchase your product

Here's the video description: > Business Chat is a powerful new way for your customers to get answers to their questions, learn about and purchase your products, and engage with your existing support channels. Integrated into Messages and discoverable through Maps, Siri, Search, as well as your own app and website, Business Chat helps you build persistent, long-lasting relationships with your customers. See how to leverage built-in features like Apple Pay or calendar integration, as well as your own iMessage app in the conversation. Understand how to get started with Business Chat Developer Preview today. This is a competitor product to Facebook Messenger for Business: https://www.facebook.com/business/products/messenger-for-business https://www.facebook.com/business/products/messenger-for-bus... https://messenger.fb.com/ https://messenger.fb.com/ Both can be viewed as an attempt to copy the success of WeChat as a business channel: https://en.wikipedia.org/wiki/WeChat#Official_Accounts https://en.wikipedia.org/wiki/WeChat#Official_Accounts This makes more sense with the context of Apple also adding peer-to-peer payments via Messages and ApplePay.