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They explains it in the paper. There are cultural and legal limitations. So your knowledge of English will not help when you travel to a country that requires p
by woobar 9y ago
They explains it in the paper. There are cultural and legal limitations. So your knowledge of English will not help when you travel to a country that requires packaging in native language. On the other hand, learning 'universal' icons will help you everywhere.
- skookumchuck 9y agoAn english word is not harder to learn than an icon. It is not harder to attach a cultural and legal explanation of the usage of a word than an icon. I do enjoy the irony of evading laws that require packaging in the native language, so McDonald's invents a new non-native language instead.