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"Don't Be Evil" was basic PR: figure out what you're most hated for, and loudly, repeatedly insist that you're the opposite of it. Delta promises comfort and ea
by clock_tower 9y ago
"Don't Be Evil" was basic PR: figure out what you're most hated for, and loudly, repeatedly insist that you're the opposite of it. Delta promises comfort and ease in coach, which should only remind you of how hellish that experience can be; Google bragging that they weren't evil should've been an instant red flag.
- deleted 9y ago[deleted]
- grahamburger 9y agoI don't know ... I fly Delta coach twice a week and it's pretty comfy, and I'm a big guy. Also 'don't be evil' was around before anyone really hated Google for anything. I think they actually meant it at the time. I like a good dose of cynicism as much as the next guy but we should give credit where it's due.
- 659087 9y agoThe continuing repetition of this PR catch phrase by Google fans as "proof" that Google is benevolent is mindblowing to me.
- mirimir 9y agoWell, I've read that Google coded XKeyscore for the NSA. And in retrospect, Shumeet Baluja's The Silicon Jungle almost confirms it.
- 659087 9y agoI wouldn't be at all surprised if that was true, particularly given Google's incredibly close relationship and revolving door with the government. I haven't read The Silicon Jungle, but I might have to do that now.
- mirimir 9y agoIt's a great book. "Shumeet Baluja, Ph.D., is currently a Senior Staff Research Scientist at Google..." https://research.google.com/pubs/author35.html https://research.google.com/pubs/author35.html
- nebabyte 9y agoHa, that's a great SV hit piece title. Will look into
- nebabyte 9y agoDidn't they change it besides?
- nebabyte 9y agoThey don't call it PR doublespeak for nothing.