3 ms·
It will be illegal only if and when they actually treat competitors' ads differently than their own. A good case study is AMP, which allows embedding ads and w
by matt4077 9y ago
It will be illegal only if and when they actually treat competitors' ads differently than their own.
A good case study is AMP, which allows embedding ads and was, from the beginning, made to be integrated with competing ad networks.
The potential for anti-competitive behaviour is so obvious, that Google probably takes a lot of care to crossdot all its legal i's and t's.
- ocdtrekkie 9y agoBut bear in mind: They're largely responsible for setting the standards by which these ads will be treated. Therefore, the standards will obviously be set in a manner that all their own ads will comply, and other businesses must change their business to suit Google's expectations or be blocked. Bear in mind, ads are like over 95% of Google's business, they would not be doing this if they thought it would impact their own ads at all. And since, by design, the standards will never go after Google ads, as a site owner, your best bet to not have your ads blocked will be to 'just' go with Google as your ad provider.
- deleted 9y ago[deleted]