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Those "show more" buttons aren't about not loading text--they bring the ads below the content into your viewport sooner. The content is there the whole time.
by slouch 9y ago
Those "show more" buttons aren't about not loading text--they bring the ads below the content into your viewport sooner. The content is there the whole time.
- dilap 9y agoJust tested with facebook comments and this seems to not be true. I cut the internet and tapped the "show more" and it failed to display. It didn't even make sense from a layout perspective. It was a comment with one reply, and in place of the reply, was text that said, "show one reply". Maybe they're doing it to drive analytics.