3 ms·

These are ad standards agreed upon a consortium of companies.

• ceejayoz 9y ago
  Were consumer advocacy groups included in that consortium?
  • a2decrow 9y ago
    Of course not. But even if they were, it'd be only for show. They wouldn't have a say in anything.
• redm 9y ago
  Of which Google is a founding member and the only traditional ad publisher (AdSense/AdX/etc) who serves ads to 3rd party properties. [1] I'm sure they have plenty of control to shape the standards to their benefit. In other words, the "consortium" is biased by Google themselves. [1] http://www.businessinsider.com/coaltion-for-better-ads-launched-by-iab-google-unilever-2016-9 http://www.businessinsider.com/coaltion-for-better-ads-launc...
  • bitmapbrother 9y ago
    Are you sure about that? https://www.betterads.org/members/ https://www.betterads.org/members/ edit: I see you stealth edited your post.
• combatentropy 9y ago
  The Wall Street Journal is a member of the group, and on page load it covered the article with an ad.