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Yahoo screwed up literally every acquisition in the social space that they made. After Google spanked them in search, generally they had ideas of somehow pivot
by neilk 9y ago
Yahoo screwed up literally every acquisition in the social space that they made.
After Google spanked them in search, generally they had ideas of somehow pivoting to social media, but they never executed. They had all the good fledgling social products, but wanted them to operate like media aggregation portals (the strategy that had always worked for them). Some people within Yahoo did see the shift that was coming, but their plans all got lost in corporate politics and architecture astronautery.
Source: worked for acquired social startups within Yahoo around the same time.