It turns out that I might have the concept correct but been slightly incorrect. Instead of being used as the basis for micropayments they will be sold to adver

It turns out that I might have the concept correct but been slightly incorrect. Instead of being used as the basis for micropayments they will be sold to advertisers who will then use the tokens to buy ads on the platform. Same concept, where you have a bunch of users who "invest" by buying the initial coins and then sell them when the service takes off, but I was wrong about what they're being used for.