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> The base issue is that the fees that agencies/aggregators like booking.com are (IMHO outrageously) high, in the 15% (a minimum that I believe very few hotels
by jonknee 9y ago
> The base issue is that the fees that agencies/aggregators like booking.com are (IMHO outrageously) high, in the 15% (a minimum that I believe very few hotels pay) up to 25%-30%. On average, it is something like 18%-20%.
Don't overlook the value of a known cost. The alternative is to buy a bunch of advertising that may not result in any bookings (travel related CPC ads are expensive).