> - Devices are your personal property. We won’t force you to have anything on them you don’t want to have. Ok, so at first glance this is just a diplomatic, m

> - Devices are your personal property. We won’t force you to have anything on them you don’t want to have. Ok, so at first glance this is just a diplomatic, manifesto-ese way of saying "no bloatware". However, there's probably a very pragmatic discussion about what this really means and that just leads us back around to where we are now with who defines "anything" (i.e., the phone app is on table for that discussion...) > - We will always play well with others. Closed ecosystems are divisive and outdated. Closed ecosystems are also knowable, stable, and can produce very happy customers. > - Premium materials and true craftsmanship shouldn’t be just for the few. So for a few more? There's a reason mass-production is an economic success. > - Devices shouldn’t become outdated every year. They should evolve with you. "Outdated" is an extremely subjective concept. Hardware that evolves? Do tell. > - Technology should assist you so that you can get on with enjoying your life. Should it? > - Simple is always better. Now you're just being lazy. I'm a huge fan of big picture, think-outside-the-box vision-casting. But this just comes across as so tone deaf from the very start and ultimately so vapid that it's easy to see how these SV figureheads have earned such a reputation for utter lack of self-awareness. Please, if you have become this level of successful, you need someone in your inner circle who specifically is tasked with keeping you grounded.