I guess it's always nice when your hard work pays off, so you would attach more sentimental value to your income when you feel like you earned it. However, in

I guess it's always nice when your hard work pays off, so you would attach more sentimental value to your income when you feel like you earned it. However, in financial terms, these businesses are typically valued at 2x-4x annual revenue. So a business that gives you an income of $120k per year is worth far less than a safe $4M investment that gives you an average return of $120k per year. If you could somehow prove that your business is extremely likely to produce at least $120k per year for the next 30 years, and with very little maintenance, then it would be worth closer to $4M.