4 ms·
An 1874 Type Catalog
- jejones3141 9y agoWow. It's quite pretty, but it shows the wretched excess of nineteenth century typography.
- chickenfries 9y agoWretched excess? I'm not an expert on 19th C typography, but I imagine that typography like this wowed people back then, and imparted a kind of authority and grandeur for the businesses that used them.
- thefontguy 9y agoPretty excited to see how 21st C creatives leverage color font technologies to wow people these days ;) See https://www.colorfonts.wtf https://www.colorfonts.wtf
- ygra 9y agoWell, it's display type, suitable for posters and the like. I'm not sure that use is fundamentally different now. Typography intended to be read instead of standing alone as an art piece was legible in the 19th century as well. Look at it as a kind of low-tech WordArt. I especially like the sort-of gradient in the Clarendon example.
- NikolaeVarius 9y agoAlmost seems like modern web design.
- tribby 9y ago> wretched excess of nineteenth century typography. I feel compelled to defend nineteenth century typography here :) I will point to the work of pierre & fermin didot[1]. arguably some of the most enduring in type history - currently it's used a lot in fashion. you just don't like the style of these examples, which is totally reasonable. 1. https://en.wikipedia.org/wiki/Didot_(typeface) https://en.wikipedia.org/wiki/Didot_(typeface)
- jejones3141 9y agoPoint well taken re Didot. Perhaps I should have said Victorian.
- tribby 9y agoI disagree with that one too, but maybe we have different taste. akzidenz-grotesk[1] was first released in 1898 and it will probably look modern to you (it was the basis for helvetica). there were also a lot of titling gothic fonts that came over from germany and britain and are still used today in tons of movies and more cinematic advertisements. I'm not trying to create an argument or anything, but if you look at type history most of it was sorted out around that very period, probably because the price and expertise required for printing was going down. so you'll find typefaces you like (and don't like) in almost every era. the modern typefaces we know and love today are mostly remixes from a few highly productive periods. we've been making tiny variations on existing fonts for centuries -- lettering by bodoni is from the renaissance but it's so contemporary and magazine-y. 1. https://en.wikipedia.org/wiki/Akzidenz-Grotesk https://en.wikipedia.org/wiki/Akzidenz-Grotesk
- thefontguy 9y agoAwesome! Anyone interested in chromatic typography can learn more about the evolution of chromatic fonts on http://ilovetypography.com/2017/04/03/the-evolution-of-chromatic-fonts/ http://ilovetypography.com/2017/04/03/the-evolution-of-chrom...
- autokad 9y agoi love the colors. I collect football cards, so baseball really isn't my thing. But my favorite cards are 1933 goudey. If you image search them check out the colors / design
- OliverJones 9y agoSweet! In high school we had a print shop with a human-powered flatbed press. It took four people to run it. Two on the dirty side, one pulling the big lever and another wielding the ink roller. Two on the clean side, one to put the paper on the press and another to take it off. We got to try our hands at this chromatic stuff, with a little bit of metal-leaf thrown in. That stuff was HARD to get right! But it was really nice when we did.
- nuclx 9y agoBeautiful. Love the 'CHROMATIC' bubble style on the front page, which feels like modern graffiti. Didn't expect this to be done in the 1870s.
- flanfly 9y agoI not sure if I'm looking forward to a Renaissance of the 19th century <blink> tag.