Waze was the obvious acquisition, because the Map editor is well done and accessible on the web, the community is very active and Apple even used their data, bu

Waze was the obvious acquisition, because the Map editor is well done and accessible on the web, the community is very active and Apple even used their data, but Google was smarter and acquired them. Apple Maps is limited to Macs and iDevices, while Google Maps is accessible essentially everywhere (web and Search page and Android/iOS). Because of this, it's easier for the masses to update information on Google Maps than Apple Maps.