"big words"? are words like "lifecycle" and really project-lead words or are they just indicators of "i have worked on soft-appliance software that releases on

"big words"? are words like "lifecycle" and really project-lead words or are they just indicators of "i have worked on soft-appliance software that releases on CD periodically, and also with continuous-deployment web services, and understand this as a defining factor?" Is that really any more ridiculous and managementy than putting "code review" in scarequotes? :/